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DaDa should be mine

Great post over the weekend- make DaDa your new starship pants!

http://www.thatshouldbemine.com/fashion/dada-underwear/

2013-04-15 07:32:00 GMT



WEAR IT WELL: Who buys your underwear?

Having to buy new underwear can make men run faster than David Beckham chasing his bathrobe.  Some buy it cheap on the high street whilst some rely on the women in their lives.  The reality is it’s the first thing you put on, the last thing you take off and you wear it more often than any other item of clothing!

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We believe men should take more pride in the underwear they wear, but also understand its not at the top of everyones agenda.  Over the coming months, we will use this section each Wednesday to provide some tips.  We have also come up with a solution to make buying underwear hassle free: the DaDa Quarterly Club will deliver you a fresh pair of underwear every quarter for a monthly fee you wont even notice.

2013-04-03 11:52:36 GMT



DaDa will be unleashing their fine underwear at BOXPARK for a week in late January. After a few weeks of hibernation, come and start building that fresh 2013 style from the inside out.

We will be in unit 56 upstairs at BOXPARK from the 18th - 24th January.  Come join us.

2013-01-11 14:19:50 GMT



Emeli joining ‘Team DaDa’ at her Christmas party on Monday night. Good times.

2012-12-19 17:19:32 GMT



DaDa making waves in Spain...Yeeeeah!
2012-12-18 10:12:12 GMT



Those Parisians really are always so stylish...
2012-12-08 09:16:14 GMT



Looking out for us all the way up in snowy Aberdeen…

2012-12-07 19:35:20 GMT



A nod from the Telegraph. Thanks.

http://www.telegraph.co.uk/technology/internet/9720936/Five-most-innovative-UK-Kickstarter-projects.html

2012-12-06 20:12:42 GMT



WE ARE aLIVE!  www.dadaunderwear.com is now officially LIVE.  Check it out…

2012-11-26 17:58:56 GMT



Surf shot from Thurso, Scotland

2012-11-21 13:48:49 GMT





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